Oscars 2019: Serena debuts new Nike ad at Oscars, presents nomination for Best Picture

  • Serena stars at 2019 Oscars
  • The legendary American presented the nomination for Best Picture
  • She also starred in a new Nike ad aimed at female empowerment
Serena Williams at the Oscars (Photo: Getty)

Serena Williams played a prominent role in not one but two parts of the 91st Academy Awards in Los Angeles on Sunday night.

(geo restrictions apply; funded account required or to have placed a bet in the last 24 hours to qualify)



Arguably the greatest tennis player in history, Serena presented the nomination for A Star Is Born during the Oscars ceremony.

“When we’re young, we all have dreams for what we can accomplish in life,” Serena says. “Having the dream is easy, making it come true is hard.
“Whether that dream is becoming an actor, a tennis player or a singer [like Ally in A Star Is Born], there’s a rush of fame, the pressure of success and the heartache that comes with sacrificing love for career or career for love.”

A Star Is Born fell just short of winning Best Picture, losing out to Green Book.



Serena, who put her own tennis career on a temporary hold for over 12 months after getting married to Alex Ohanian and giving birth to her first child Alexis Olympia Ohanian Jr., also starred in and narrated a new Nike ad that debuted during the Oscars.

The powerful ad is titled “Dream Crazier” and features several high-profile female athletes who have broken barriers and paved a way for future generations, including Olympic gymnast Simone Biles, Olympic snowboarder Chloe Kim, former WNBA superstar Lisa Leslie, San Antonio Spurs assistant coach Becky Hammon, the U.S. women’s national soccer team and Serena herself.

You can watch the video below.



“If we show emotion, we’re called dramatic. If we want to play against men, we’re nuts. And if we dream of equal opportunity, we’re delusional,” Serena says in the ad. “When we stand for something, we’re unhinged. When we’re too good, there’s something wrong with us. And if we get angry, we’re hysterical, irrational, or just being crazy.”

The 23-time Grand Slam champion has been the subject of racist and gender-based criticism throughout the course of her illustrious career, and is the perfect fit for an ad of this nature.



Just in the last 12 months, Serena saw her catsuit banned by the French Tennis Federation at Roland Garros as they implied she ‘went too far’ and ‘disrespected the game and place’, while she was also punished and received a game penalty during her now-infamous outburst in the 2018 U.S. Open final, where many believe a male tennis player wouldn’t have been treated in the same manner.

Even in the hours leading up to the Oscars, the Australian Press Council found a racist Serena cartoon that was created after the U.S. Open did not breach media standards.

After losing in the quarter-finals of the Australian Open in January, Serena’s next scheduled tournament is the BNP Paribas Open in Indian Wells, starting on March 7.


Share this with your friends

To:
From:
Your comments:

Oscars 2019: Serena debuts new Nike ad at Oscars, presents nomination for Best Picture

Serena Williams played a prominent role in not one but two parts of the 91st Academy Awards in Los Angeles on Sunday night.

Read more »

You have unread messages

You have unread messages